The House of Chanel originated in 1909, when Gabrielle Chanel opened a millinery shop in Paris. By 1920, Chanel had designed and presented a woman’s suit of clothes which allowed a woman to have a modern, feminine appearance, whilst being comfortable and practical to maintain. In 1921, to complement the suit of clothes, Coco Chanel commissioned the perfumer Ernest Beaux to create a perfume for the House of Chanel, his perfumes included the perfume No.5. During the 1980s, more than 40 Chanel boutiques opened worldwide. The clothes of the House of Chanel featured quilted fabric and leather trimmings; the quilted construction reinforces the fabric, the design and the finish, producing a garment that maintains its form and function while being worn.

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